Promotional materials

Evaluation of drug promotional materials in a hospital setting in Nepal

OBJECTIVES Unethical drug promotion is a common problem worldwide. In, Nepal, there is limited vigilance on the quality of information supplied by the drug companies to the doctors. The objectives of this study were to analyze the promotional materials provided by the drug companies as per WHO ethical criteria for medicinal drug promotion. METHODS Promotional materials present in the Drug Inf...

Detecting Promotional Content in Wikipedia

This paper presents an approach for detecting promotional content in Wikipedia. By incorporating stylometric features, including features based on n-gram and PCFG language models, we demonstrate improved accuracy at identifying promotional articles, compared to using only lexical information and metafeatures.

Promotional Chat on the Internet

C rooms, recommendation sites, and customer review sections allow consumers to overcome geographic boundaries and to communicate based on mutual interests. However, marketers also have incentives to supply promotional chat or reviews in order to influence the consumers’ evaluation of their products. Moreover, firms can disguise their promotion as consumer recommendations due to the anonymity af...

Promotional Transformation on Monadic Programs

Monads, proposed by Moggi [16] of their use in structuring denotational descriptions and then popularized by Wadler[21], are becoming an increasingly important tool for structural functional programming[8, 10, 11]. The reason is that monads provide a uniform framework for describing a wide range of programming language features including, for example, state, I/O, continuations, exceptions, pars...

Editorial : Media and Promotional Society